Hot Pinterest Stats You Need to See.

Your Content Lives Longer: Data points that the average Pin has a lifespan of 6 months, with some Pins gaining seasonal traction for years to come. In comparison, Instagram posts have an average lifespan of only 48 hours.

SEO and Google: Pinterest is not a social media platform, it’s a search engine. By using relevant keywords in your Pins and boards, you guide potential clients to your website. This tells search engines like Google what your content is about and ranks for local interior design related searches.

Stay Ahead of the Curve: A Sprout Social report reveals that design ideas on Pinterest see a 2x faster increase in saves within the first 2 months compared to other platforms. Our team at Marketing Interiors by ES can position you to capitalize on emerging trends before they hit the mainstream.

Target the Right Audience: A whopping 93% of Pinners (Listen & Learn Research) use the platform to plan for or make purchases. This includes purchase of homes. Stunning visuals + your expertise = Captured attention at decision time.

Brand awareness: Pinterest revealed that 80% of Pinners discover new brands or products on the platform. With an effective strategy, your business can reach a whole new ideal interior design and home furnishing audience.

Unlock the power of Pinterest

Harnessing the power of Pinterest requires strategy, trend awareness, captivating visuals, and keyword magic. Let Marketing Interiors by ES handle the heavy lifting. We specialize in crafting bespoke social media strategies that empower interior design and home furnishing brands to flourish on Pinterest and beyond.

Contact us today to increase your brand awareness.